Fireworks advertising on UK Firework Review

Advertising information for fireworks retailers and related companies who would like to place a banner on UKFR.


Advertise your business on the UK’s leading fireworks website

UKFR has grown since 1999 to become the UK’s leading fireworks website. Whatever type of service you offer, whether it is retail fireworks or professional displays, UKFR represents a great value advertising opportunity.

Its key strength is its content, organically grown over more than fifteen years to provide a captivating resource for people seeking information on fireworks. Whilst directory websites, link exchanges and pay per click all have their places, there is no substitute for a prominent banner on a website directly related to your business and read by your potential customers.

When you consider the costs it becomes even more attractive: Banner adverts on UKFR start at a price that will surprise you and there are no hidden extras – you pay for your banner, it’s placed on the site, simple! There are no pay per click charges so no matter how successful your banner advert is, it won’t cost any more over the term of your advert. With such low prices it really makes sense to add UKFR to your advertising portfolio alongside other channels.


Current advertising availability – Buy Fireworks page

The Buy Fireworks page is the main listing of firework companies and space is always available there. UKFR features a great deal of prominent links through to this section. These large banners are arranged in two columns. In addition to the large graphic size these adverts also include up to two lines of text. Please enquire for current rates.

Buy Fireworks advert placements are first come, first served so don’t delay, get your advert booked now. Once the top slots are sold there can be a substantial waiting list for the high ranking positions.

Any advertiser taking out a paid-for banner on this page also gets FREE banner placements on any of the Buy Fireworks sub-pages (see below) that apply to their business. Some companies who retail, display professionally and wholesale could benefit from free extra banners in several pages at no extra cost! Note: Free banners are not ranked and placed on a first-come, first-served basis at the bottom of the current list.

We now also give a free placement on this page for any advertiser taking out a banner elsewhere on UKFR.


Current advertising availability – Buy Fireworks sub-pages

Introduced in 2013 are the specific Buy Fireworks pages which drill down suppliers into specialist areas. These are intended to help consumers and site visitors quickly find a suitable company for their needs:

* Intended for those in the trade.

As these sections are relatively new we have some superb high ranking slots available, including top-placed “MEGA” (full width) banners: Please enquire for the section that’s most relevant to your business.

Take out an advert in one of these specific sections and we’ll give you a FREE banner on the main Buy Fireworks page (see above – note that free banners are not ranked and tagged on the end on a first-come, first-served basis).


Premium main site banners

For those of you with larger budgets or seeking a more prominent placing on UKFR the current advertising slots are available:

  • Page margin adverts. See the right of the page for these slots. Banners are 100×100 pixels and repeated over the majority of main site pages including the home page. Please enquire for availability and current rates.


Forum advertising

Traffic in our forum has exploded in recent years and this section is often the one most enquired about. We offer a straightforward package which includes a banner in the header and footer slots where one advertiser from the pool will be selected to appear in each slot per page impression on a random basis.

A forum banner includes a free listing on the main Buy Fireworks page too (non-ranked).

Any UKFR advertiser, regardless of where they advertise, is welcome to register an account in our Forum, which we upgrade to “Sponsor” status. These show on the right hand side of the forum under “Sponsors Online” when you log in.

Please note that “Sponsor” is simply the term we use to highlight a paying advertiser in the forum; you cannot become a sponsor by any means other than paying for an advert somewhere on UKFR or the Forum.

Advertisers who also register in the Forum for a Sponsor account can also make announcements and post plugs in the Buy Fireworks forum section, subject to conditions and posting allowances.


Bespoke campaigns

UKFR is always open to suggestions for bespoke advertising campaigns including competitions, splash banners, feature or page sponsorship and more, so do get in touch if you have a proposition.


Features and articles on your business

This is where the UKFR Editor or someone acting on his behalf visits your business or event to report back in the form of a fireworks feature. These features showcase your company to UKFR readers. Prices are dependent on location and what additional services are involved (such as wide format feature to exclude margin adverts, front page splash announcement of the feature etc.) and are quoted individually, although in many cases we only seek coverage of our costs if the content enhances the site. This page has some more information.


Get in touch for more information and to reserve your banner slot

Further information is available directly from UKFR’s Editor: advertcontact2 at ukfr dot com.

Please ensure you make it clear what company you are enquiring from and include contact details such as a daytime telephone number. It helps to include your web address too so the Editor can review your website.


Policy regarding SEO, link exchanges, referral fees and agencies

UKFR does not sell advertising banners on the basis of SEO or any ranking gains. In particular, UKFR does not sell text links. Please be aware that UKFR’s main aim is to share fireworks related advice and information with as wide an audience as possible and to do this, and best support its sponsors, an ethical policy of banner and link placement is important.

UKFR does not deal with agencies or third parties, only direct with the company who is advertising.

UKFR does not participate in, or place adverts on the basis of, referral fees or commission. This is entirely against the site’s policy of being impartial and having no direct connections to the selling of fireworks. In order to be seen to be complying with this policy, UKFR is also unwilling to place adverts containing links with any form of tracking, referral or affiliate codes.

This page was last updated on 26 May 2016.

©1999-2019 UK Firework Review

Established in 1999, UKFR remains independent from the fireworks trade and does not sell fireworks.